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Justin Bieber wants to 'drive girls crazy' with new perfume

Pop sensation Justin Bieber told People magazine that he wants his new perfume, which is slated to hit stores next summer, to "drive girls crazy."

Bieber went on to discuss why he is putting out a female scent, saying ""Most male celebrities do male colognes for other males. I think that me making a female fragrance is just a different idea, and I think it's going to be successful. I'm just really, really excited about it. It's going to be really big."

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Lacoste Joy of Pink fragrance commercial

Check out the new fragrance commercial for Lacoste's new Joy of Pink perfume.

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Women choose fragrances based on mood, study finds

Feeling happy? Sad? Frisky? Flirty? How you feel may very well determine what fragrance you decide to wear. A new study by Mintel found that women buy fragrances depending on their mood. More than half of the women surveyed (54%) said mood is the most popular indicator of fragrance choice. Other factors include price, celebrity endorsement and season.
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Taylor Swift inks fragrance deal with Elizabeth Arden

Country/pop sensation Taylor Swift has inked a deal with design and fragrance powerhouse Elizabeth Arden to create a line of fragrances, slated for release in late 2011.
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Katie Puckrik reviews Wonderwood by Comme des Garcons

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Last-minute Halloween costume idea

Need a last-minute idea for a Halloween costume? Over at BellaSugar, you'll learn how to become a flapper in a flash!
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Get your freak on with Halloween fragrances

Smell Bent Halloween fragrancesHalloween is fast-approaching and niche perfumer Smell Bent has released its limited edition Halloween fragrances.
This season's fragrance collection includes five new scents: One, Lucy Fur, Helen Carnate, Lumberjack Werewolf, and Bewitched, Bothered & Bewilderness.
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Justin Bieber to release unisex fragrance

Teen icon Justin Bieber is launching a fragrance line as part of his deal to create a beauty accessories line for teens and tweens. The unisex fragrance, called My World, will be available in wristbands for girls and dog tags for boys.

Etoile Nation Beauty helped Bieber create the scent, which is said to linger on the accessories for up to a year.

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Breast Cancer Awareness: Sweet Grass Fragrance Sticks

Breast cancer awarenessSweet Grass Farm is donating 10 percent of proceeds from the sale of its Sweet Grass Farm Fragrance Sticks to the National Breast Cancer Research Foundation. The Carnation & Pink Peppercorn Faith Hope & Courage scent sticks are welcoming with a warm, peppery fragrance for the home. Purchase your Sweet Grass fragrance sticks at sweetgrassonline.com.
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Dolce & Gabbana behind the scenes for The One Gentleman fragrance

Behind the scenes of Dolce & Gabbana's The One Gentleman fragrance commercial, starring actor Matthew McConaughey. Enjoy!

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