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Isaac Mizrahi Breaking Into Fragrance

Fabulous by Isaac Mizrahi Photo By Courtesy Photo; WWD
Isaac Mizrahi, now the creative director of Xcel Brands Inc., has announced his step into the fragrance world.  He is set to launch his first women's scent, Fabulous, in November of this year.
Mizrahi will be working with The Cloudbreak Group to develop, manufacture, and distrubute his first scent, as well as other related beauty products he is looking forward to branching out into.
Mr. Mizrahi told WWD taht while he worked on other fragrance ideas before, this is the "first time I'm actually launching one".   
“I feel like if you get married too young, it rarely works out. It’s the same thing with this — you get really very few chances at [creating a scent.] You have to get it right. There has to be care taken. That’s what all these years of experience have brought to this. I really want it to mean something and be special. Good perfumes are more cultural than product.”
The fragrance is saiad to have top notes of mandarin, nectarine and bergamot; heart notes of jasmine, tuberose, freesia and peony; and the scent's base notes are sandalwood, vanilla, and cedar.

 

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