We already know that shoe and accessories giant Jimmy Choo is launching a luxury fragrance this month, and now the design house has released a steamy new ad campaign to introduce the scent.

The nose behind Eau de Shoe, according to WWD, is Olivier Polge of International Flavors & Fragrances. The Jimmy Choo fragrance is the first of three scheduled fragrance releases for the brand. This particular fragrance includes exotic notes of tiger orchid, Indonesian patchouli and sweet toffee. If you love your Jimmy Choos, you're certain to love this new fragrance.

If you're wondering who that is in the ad, well it's co-founder and chief creative officer Tamara Mellon. Oo-la-la!

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