Elizabeth Taylor's White Diamonds perfume sits at the No. 1 spot - again - on Euromonitor International's list of top-selling celebrity perfumes for 2010. White Diamonds garnered $54 million, a big chunk of the overall $215 million brought in by the top 10 fragrances, according to Forbes.com. Next up was Derek Jeter's Driven with $27 million in sales, followed closely by Beyonce's Heat at $21 million.
Tied for third were Unforgivable by Sean Jean, NYC by Sarah Jessica Parker, Fancy by Jessica Simpson and Harajuku Lovers by Gwen Stefani.
Did Jennifer Lopez, a usual suspect on the list, make the top 10 in 2010? What about Usher? Turns out that yes, they did. J.Lo's Glow perfume landed at No. 9 with $12 million. The "American Idol" judge has 16 fragrances to date, but Glow outshines them all when it comes to sales. Usher for Men garnered $16 million and came in at No. 8 this year. Reese Witherspoon's In Bloom is a newcomer, rounding out the list at No. 10. In Bloom hit the market in 2009 and has been a big seller for Avon, although not quite as popular as Fergie's Outspoken, which has been called the top-selling fragrance for Avon of all time. Maybe we'll see Fergie next year?
Comments
Write a review