Mon, 01/31/2011 - 07:15 | It was announced in July that Orlando Bloom would be the face of Hugo Boss Orange Man, a new fragrance by the design house expected to launch Feb. 1.
The "Pirates of the Caribbean" actor told E! Online that he never considered himself a "fragrance kind of guy," until the powers-that-be at Hugo Boss explained their purpose for Orange Man to him, which is more "about a unique quality of indepedence and freedom..."
Bloom stars in a commercial for the fragrance, as well as a print ad campaign.
The "Pirates of the Caribbean" actor told E! Online that he never considered himself a "fragrance kind of guy," until the powers-that-be at Hugo Boss explained their purpose for Orange Man to him, which is more "about a unique quality of indepedence and freedom..."
Bloom stars in a commercial for the fragrance, as well as a print ad campaign.
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